Browse creative agency case studies spanning brand experience, digital platforms, immersive activations, and creative technology across Dubai, MENA, and Asia.
Cards of Hope is a sustainable banking and product redesign case study by Almost Impossible for Mashreq Bank, transforming a debit and credit card portfolio redesign into a conservation-led customer engagement…
How we turned The Batman launch into Gotham City Pavilion at Expo 2020 Dubai, an immersive fan experience with riddles, Batcave, Batmobile, collectibles and a fictional-city passport stamp.
How Almost Impossible helped Mashreq rebuild a fragmented banking identity into one governed brand system, unifying master brand, segment guidelines, templates, sonic identity and multi-market rollout.
2016 · Brand Identity & Guidelines, Digital Platforms & UX, Digital Film & Motion
How Almost Impossible redesigned Shop & Ship by Aramex into a conversion-focused web app with UX, account tools, signup optimisation and campaign.
Selected Case Studies
Almost Impossible has worked with banks, retail brands, cultural institutions, and cause-led organisations across the UAE, MENA, and SEA, on projects spanning brand identity systems, digital experiences, and experiential activations. Each case study records the original brief, the approach taken, and the measurable outcome.
Experiential Activations & Events, Mobile Experiences, Interactive & Phygital
Cards of Hope is a sustainable banking and product redesign case study by Almost Impossible for Mashreq Bank, transforming a debit and credit card portfolio redesign into a conservation-led customer engagement platform supporting UAE biodiversity, Emirates Nature–WWF and Notice Nature.
How we turned The Batman launch into Gotham City Pavilion at Expo 2020 Dubai, an immersive fan experience with riddles, Batcave, Batmobile, collectibles and a fictional-city passport stamp.
How Almost Impossible helped Mashreq rebuild a fragmented banking identity into one governed brand system, unifying master brand, segment guidelines, templates, sonic identity and multi-market rollout.
Email possible@almostimpossible.agency or use the contact form at almostimpossible.agency. The agency replies to every genuine enquiry and sets up an initial conversation within a few business days to walk through the brief and confirm fit.
What should I include in my brief to Almost Impossible?
Almost Impossible works best with briefs that name the business challenge, the target audience, the competitive landscape, any existing brand guidelines, a timeline, and a budget range. Unfinished briefs are fine. The agency also works with clients still shaping the problem, and the team can help define it before jumping to solutions.
Does Almost Impossible offer free consultations?
Almost Impossible offers an initial conversation to understand the challenge and assess fit, with no obligation. The agency is direct about when a project matches its capabilities and when it does not, and will point to other teams if this is not the right one for the work.
How does the Almost Impossible creative process work?
Almost Impossible runs an iterative creative process built to kill weak ideas early and push the survivors further. The team starts with strategic clarity, generates concepts in volume, then cuts anything born of groupthink, convenience, or mediocrity. What survives is work that is strategically sound, well-crafted, and emotionally resonant.
How does Almost Impossible structure client engagements?
Almost Impossible embeds directly with client teams rather than working at arm's length. There are no handoffs between departments and no agency-speak intermediaries; the team operates as an extension of the client organisation. Engagements are scoped to the brief, whether a single campaign, an ongoing retainer, or a strategic advisory.
Can Almost Impossible work with clients outside Dubai?
Almost Impossible is Dubai-based and serves clients across the Middle East, Africa, and South East Asia. Team members work across three continents, and projects have shipped from Singapore to Saudi Arabia. Distance does not slow the work; the team is distributed across timezones, so someone is awake on the client's schedule.
What is the typical timeline for a project with Almost Impossible?
Almost Impossible scopes timelines to the work. A brand identity engagement runs 8–12 weeks; a campaign activation can land in weeks; an integrated digital and experiential programme spans several months. Senior-level commitment on every engagement produces faster feedback loops and fewer delays than larger agency structures.
Does Almost Impossible work with startups or only large brands?
Almost Impossible takes on organisations from established multinationals like Nestlé and TikTok to growing regional businesses. The agency selects projects by brief ambition rather than budget size. If the challenge pushes past the ordinary and the client is willing to go with it, the work is likely a fit.
