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Creative Innovations Agency

Almost Impossible: Everything is impossible until someone does it

im·pos·si·ble/ɪmˈpɒsɪb(ə)l/adj.Something unlikely to be achieved.

We help brands connect with people in unexpected ways through design, digital, and activation.

Trusted by
TikTokWarner Bros.Sony PicturesColumbia PicturesEmirates NBDNestléNIVEAMajid Al FuttaimDubai Islamic BankMashreqDubai CustomsAramexSamsoniteHoliday InnGEMS EducationVOX CinemasEmirates Islamic BankDubai PropertiesIFFCOLevel ShoesBee'ah TandeefCrescent EnterprisesSIBWioLiv BankJashanmalFinance HouseBikanervalaShop & ShipSaif Al GhurairCountryMaru UdonSpice GrillValleTikTokWarner Bros.Sony PicturesColumbia PicturesEmirates NBDNestléNIVEAMajid Al FuttaimDubai Islamic BankMashreqDubai CustomsAramexSamsoniteHoliday InnGEMS EducationVOX CinemasEmirates Islamic BankDubai PropertiesIFFCOLevel ShoesBee'ah TandeefCrescent EnterprisesSIBWioLiv BankJashanmalFinance HouseBikanervalaShop & ShipSaif Al GhurairCountryMaru UdonSpice GrillValle
[01]3D Services

Three dimensions of work

From strategy through execution to lasting impact.

Define sets the strategy. Deliver designs and builds what Define asks for. Delight turns the system into a moment.

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[~]In their words

What makes them truly unique is their ability to bring creativity, project management, timely delivery, and flawless execution together in one package.

George Ninan
George NinanAVP, Business Marketing – International, Wealth & Retail Network Branding, Emirates NBD
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The concept Almost Impossible came up with, implemented in the physical world and later translated to the digital environment on our website, the videos and across content elements was a very elegant, well thought off, and meticulously applied piece of work.

Hani Tuffaha
Hani TuffahaGlobal Director - Shop & Ship, Aramex
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What stood out was their ability to engage each CFO individually, understand their story, and then weave those perspectives into a broader, cohesive narrative for the series.

Georges Yaryura
Georges YaryuraSenior Vice-President, Head of CIBG & TGM Marketing I Marketing and Communication Group, Mashreq Bank
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If you need an agency that can execute complex, large-scale ideas with great results, I highly recommend them.

Ashleigh Potts
Ashleigh PottsMarketing Director, Studio Distribution. Warner Bros. Pictures and Universal Pictures, Middle East, Majid Al Futtaim
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Almost Impossible have been an outstanding agency partner throughout our work together.

Benazir Poonawala
Benazir PoonawalaSenior Vice President, Head of Marketing & Customer Experience, MCG - Customer Experience Unit, Mashreq Bank
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Timely, reasonably priced and professional. Communications with the team albeit a remote production, everything went smoothly.

Douglas Goh
Douglas GohHead of Creative, ASIA & Middle East. Director, Digital & eCommerce, Samsonite
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Almost Impossible brought a very sharp and refreshing perspective to the launch of Country Arabia’s premium chilled meats range.

Danish Khan
Danish KhanHOD - Marketing and Business Development, Mezzan Holding Co. (Country Arabia)
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I'd happily recommend Almost Impossible to any organization looking for a branding partner that understands both brand building and the realities of launching and growing new ventures.

Samer Choucair
Samer ChoucairDirector, Crescent Enterprises Creates
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I highly recommend Almost Impossible Agency to anyone looking for innovative, reliable, and impactful branding and design services.

Dr. Mohammad Hourani
Dr. Mohammad HouraniCEO, The Saif Al Ghurair Foundation
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Thanks to their ideas and efforts, Emirates NBD has been consistently stealing the march over other banks at the event, year on year. Enough said.

Dominic Fernandes
Dominic FernandesHead of Business Marketing - Retail Banking & Wealth Management, Emirates NBD
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The proof is in the numbers delivered in a single day.

George Ninan
George NinanAVP, Business Marketing – International, Wealth & Retail Network Branding, Emirates NBD
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Their collaborative spirit and shared commitment to rethinking what’s possible make them a natural extension of our team.

 Asih Wulansari
Asih WulansariVice President, Marketing Strategy I MCG - Customer Experience Unit, Mashreq Bank
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The concept was tight, the execution was polished, and it created real participation and buzz at launch.

Serge Zabbal
Serge ZabbalBusiness Director, Empire Entertainment
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When you have a truly disruptive brief, you want a partner who can walk the talk.

Dominic Fernandes
Dominic FernandesHead of Business Marketing - Retail Banking & Wealth Management, Emirates NBD
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01/14
+
YEARS. STILL HUNGRY.
CREATIVES & DOERS
+
RETURNING BRANDS
IMPOSSIBLE IDEAS MADE POSSIBLE
[04]About

We may be small-ish, but you can’t fit us into a single box. We are not easily defined. Versatility isn’t dilution. It’s leverage. We unite strategy, design, digital and activation to deliver ideas impossible to ignore.

Specialisation is for insects. Read on.
Joseph Bihag - Founder of Almost ImpossibleJoseph Bihag - fun
Managing Director and Executive Creative Director

Joseph “Jobi” Bihag

“Great advertising should never feel like an interruption.”

That belief has shaped work that has helped families out of poverty through a simple Coca-Cola purchase, brought movie fans into Gotham City in real life, and turned a payment experience into support for endangered plants and animals.

With over 30 years in the industry, Jobi has built brands and campaigns for Colgate-Palmolive, Land Rover, Ford, HP, Citibank, Virgin Atlantic, Nestlé, Warner Bros, TikTok, Emirates NBD, and GEMS Education, among others.

30+Years in Advertising
20+Global Brands
60+International Awards
The people behind the impossible
[07]FAQ

Before you reach out.

The questions prospects ask most. The full list lives on our FAQ page.

What does a project with Almost Impossible cost?
Almost Impossible prices projects by scope rather than rate card. A brand identity engagement typically starts in the low-to-mid five figures (USD); an integrated digital and activation programme sits in the six-figure range. Exact numbers follow a short scoping conversation. The agency publishes no fixed menu because every brief arrives with a different surface area.
How do I apply to work at Almost Impossible?
Send a portfolio and a short note on why "impossible" appeals to you to the careers email listed on almostimpossible.agency/careers. The hiring process has four steps: application review, a 30-minute screening call, a second conversation walking through a project the candidate led, and an offer decision. Almost Impossible replies to every genuine application.
How do I contact Almost Impossible?
Email possible@almostimpossible.agency or use the contact form at almostimpossible.agency. The agency replies to every genuine enquiry and sets up an initial conversation within a few business days to walk through the brief and confirm fit.
What should I include in my brief to Almost Impossible?
Almost Impossible works best with briefs that name the business challenge, the target audience, the competitive landscape, any existing brand guidelines, a timeline, and a budget range. Unfinished briefs are fine. The agency also works with clients still shaping the problem, and the team can help define it before jumping to solutions.
How fast can you start a project?
Almost Impossible typically kicks off new engagements within two to four weeks of a signed agreement. Crisis-response briefs start faster; the team has stood up inside 72 hours for time-critical campaigns. Senior-led structure means the people doing the scoping are the people doing the work, so the ramp is measured in days rather than weeks.
How does Almost Impossible structure client engagements?
Almost Impossible embeds directly with client teams rather than working at arm's length. There are no handoffs between departments and no agency-speak intermediaries; the team operates as an extension of the client organisation. Engagements are scoped to the brief, whether a single campaign, an ongoing retainer, or a strategic advisory.
Can Almost Impossible work with clients outside Dubai?
Almost Impossible is Dubai-based and serves clients across the Middle East, Africa, and South East Asia. Team members work across three continents, and projects have shipped from Singapore to Saudi Arabia. Distance does not slow the work; the team is distributed across timezones, so someone is awake on the client's schedule.
Does Almost Impossible work with startups or only large brands?
Almost Impossible takes on organisations from established multinationals like Nestlé and TikTok to growing regional businesses. The agency selects projects by brief ambition rather than budget size. If the challenge pushes past the ordinary and the client is willing to go with it, the work is likely a fit.
READY TO DO THE IMPOSSIBLE?

LET’S TALK

Email us

DUBAI, UAE

#706, Jumeirah Bay Tower X3Cluster X, Jumeirah Lakes Towers (JLT)Dubai, UAE
+97145579086

Book a Call

Schedule a 30-minute discovery call. Let’s discuss your project and see if we’re a good fit.

Join the Team

We’re always looking for talented designers, developers, and strategists who want to do impossible work.

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